Value for the audience
Sociedade Ponto Verde (SPV) challenged children and young people to participate in “Recicla Mania”, a board game in the giant version that was on about 22 beaches from the north to the south of the country. This pedagogical activity is very dedicated to good times among the participants. More than 90 schools and groups integrated in summer camps had fun with this recycling-themed game. A game that ended up going further, beyond the beaches, also features other places in the country and even closer to the community.
Value for the brand
Sociedade Ponto Verde (SPV) challenged children and young people to participate in “Recicla Mania”, a board game in the giant version that was on about 22 beaches from the north to the south of the country. This pedagogical activity is very dedicated to good times among the participants. More than 90 schools and groups integrated in summer camps had fun with this recycling-themed game. A game that ended up going further, beyond the beaches, also features other places in the country and even closer to the community.